情报科学 ›› 2022, Vol. 40 ›› Issue (11): 176-185.

• 综述 • 上一篇    下一篇

我国高校网络舆情的研究热点和前沿探析 

  

  • 出版日期:2022-11-01 发布日期:2022-12-13

  • Online:2022-11-01 Published:2022-12-13

摘要: 【目的/意义】高校是网络舆情的聚集点和热源地,其舆情引导和治理,有利于防范和化解意识形态领域的
风险、凝聚社会共识、筑牢社会认同的思想基石。【过程
/方法】通过社会网络分析方法,对2007-2020年高校网络舆
情研究的文献进行可视化分析,从时间分布、主要研究力量分布、高被引文献分析等方面,阐释高校网络舆情研究
的进展情况;通过施引文献的名词性术语、高频关键词知识图谱、聚类分析等,得出高校网络舆情研究的热点主题
及前沿趋势。【结果
/结论】高校网络舆情的传播机制、风险评估及预警机制、舆论引导机制,舆情治理的形象修复与
弥合路径,舆情叙事模式转变与高校舆情应对机制,以及重大舆情事件的危机响应机制等,是未来研究的重要趋
势。【创新
/局限】本文反映了国内学者对高校网络舆情研究的动态图景,但数据来源仅为中国知网收录的文献,难
以展现高校网络舆情研究的全貌。

Abstract: Purpose/significanceUniversities are the gathering points and hotspots of online public opinion. The guidance and gover⁃nance of public opinion is conducive to preventing and resolving risks in the ideological field, building social consensus, and building the ideological cornerstone of social identity.Method/processThrough the method of social network analysis, this paper conducts a visual analysis of the literature on university network public opinion research from 2007 to 2020, explains the progress of university network public opinion research from the aspects of time distribution, main research force distribution, and analysis of highly cited documents. Through the nominal terms of citing documents, high-frequency keyword knowledge map, cluster analysis, etc., the hot top⁃ics and frontier trends of college network public opinion research are obtained.Result/conclusionThe dissemination mechanism,risk assessment and early warning mechanism of university network public opinion, public opinion guidance mechanism, image resto⁃ration and bridging path of public opinion governance, transformation of public opinion narrative mode and college public opinion re⁃sponse mechanism, and crisis response mechanism for major public opinion events, etc., are the important trends of future research topics.Innovation/limitationThis paper reflects the dynamic picture of domestic scholars' research on network public opinion in col⁃leges and universities, but the data source is only the literature collected by CNKI, which is difficult to show the whole picture of net⁃work public opinion research in colleges and universities.