Abstract: Purpose/significance】 Constructing a theoretical framework and implementation strategy of emotional governance in the context of government social media, to clarify public emotional stimuli and characteristics in government social media, and government emotional governance strategies, and government emotional governance utility dimensions in social media.【 Method/process】Adopting a systematic literature review approach to identify and deconstruct the conceptual connotations and conceptual system of emotional governance; use the theory of social emotion generation and regulation for reference to outline the overall form and technical character⁃ ization of emotion governance, and ultimately integrating multidisciplinary perspectives to construct a theoretical framework for the emotion governance of government social media.【Result/conclusion】In daily and crisis context, emotional stimuli include issue con⁃ tent, government capability, etc.; the public emotion characteristics that could be mined include 4 dimensions of polarity, intensity, type and volatility. In addition, the emotional governance goals of government social media can be divided into emotional supervision, emotional guidance and emotional shaping, which correspond to technology-oriented, context-oriented and value-oriented governance strategies, respectively, and can ultimately realize the emotional governance utility at different levels such as practice, relationship and communication. 【Innovation/limitation】 The research on emotional governance of government social media has made some progress, but the current research still suffers from the problems of insufficient theoretical research and a single method of emotion measure⁃ ment, and has not been able to deeply explore the great potential of emotional governance of governmental social media.