Abstract: 【Purpose/significance】Competitor identification is a key part of enterprise competitive intelligence work, in which potential competitors are the competitors that enterprises are most likely to ignore and will bring great influence once they enter the market, and because of their unique complexity, they need to be analyzed by using a variety of methods and from a variety of relationships. How to identify potential competitors and provide effective early warning for enterprises is the focus and difficulty of the current research. 【Method/process】Starting from the market and technology perspectives, a hybrid analysis method combining common chain analysis and patent analysis is proposed to integrate the competitive situation from dual perspectives, construct potential competitor identifica⁃ tion indexes, and conduct applied research on the proposed method by taking the Shanghai Stock Exchange Science and Technology Innovation Board enterprises as an example.【Result/conclusion】The feasibility and effectiveness of the method are proved through validation experiments, and the potential competitors of the enterprise are predicted through application analysis.【Innovation/limita⁃ tion】Proposes a methodology for analysing potential competitors which based on the fusion of multiple relationships and the measure⁃ ment of market dimensions needs to be further explored.