情报科学 ›› 2021, Vol. 39 ›› Issue (11): 38-44.

• 理论研究 • 上一篇    下一篇

信息疫情下短视频网络舆情预警指标体系构建研究

  

  • 出版日期:2021-11-01 发布日期:2021-11-15

  • Online:2021-11-01 Published:2021-11-15

摘要: 【目的/意义】为避免预警信息疫情下短视频网络舆情危机的爆发,维护正常、有序的短视频网络环境,本文
对信息疫情下短视频网络舆情预警指标体系的构建进行了研究。【方法/过程】首先,采用文献调研与实地调研相结
合的方法,析出信息疫情下短视频网络舆情预警指标体系的一级指标与二级指标。其次,采用层次分析与专家调
查相结合的方法,计算出各级指标的权重。最后,通过实证研究检验本文所构建的信息疫情下短视频网络舆情预
警指标体系的科学性及可应用性。【结果/结论】研究结果表明:本研究所构建的信息疫情下短视频网络舆情预警指
标体系具有科学性及可应用性。【创新/局限】本研究遵循指标可度量原则、指标个数精简化原则、指标参数易获取
原则构建了信息疫情下短视频网络舆情预警指标体系,使其在现实应用中具有更强的普适性。

Abstract: 【Purpose/significance】In order to avoid the outbreak of short video network public opinion crisis under the information epi?
demic and maintain a normal and orderly short video network environment,this paper studies the construction of short video network
public opinion early warning index system under the information epidemic.【Method/process】Firstly,the first-level and second-level
indicators of the early-warning index system of short video network public opinion under the information epidemic are separated by
the method of combining literature research and field research.Secondly,the weight of indicators at all levels is calculated by the combi? nation of analytic hierarchy process and expert investigation.Finally,through empirical research,this paper tests the scientific and appli? cable of the short video network public opinion early warning index system under the information epidemic.【Result/conclusion】The results show that the short video network public opinion early warning index system under the information epidemic constructed by this research is scientific and applicable.【Innovation/limitation】Following the principle of measurable indicators,the principle of pre? cise simplification of the number of indicators and the principle of easy access to index parameters,this study constructs a short videonetwork public opinion early warning index system under the information epidemic,so as to make it more universal in practical applica? tion.