情报科学 ›› 2021, Vol. 39 ›› Issue (11): 60-68.

• 理论研究 • 上一篇    下一篇

“一带一路”沿线国家涉华舆情风险感知与对策研究

  

  • 出版日期:2021-11-01 发布日期:2021-11-15

  • Online:2021-11-01 Published:2021-11-15

摘要: 【目的/意义】分析“一带一路”沿线国家涉华舆情风险因素,为我国政府做出有针对性的决策提供理论基础
和有效方法。【目的/意义】本文以“一带一路”沿线国家涉华舆情相关案例为研究依据,对舆情风险因素进行更全面
的分析,识别出与“一带一路”沿线国家涉华舆情有关的风险因素,采用等级全息建模方法进行风险建模,随后通过
层次分析法与帕累托分析法将风险因素分成高、中、低三级风险。【结果/结论】依据分析结果,得出传播来源、传播
过程等方面的风险因素,通过层次分析法得出相应权重,进行风险评级,并依据等级提出相应对策,为更好推进“一
带一路”倡议提供更科学、有效的决策参考。【创新/局限】本文通过定性定量相结合的系统研究方法对“一带一路”
沿线国家涉华舆情案例进行研究,并针对不同的风险等级提出对策,但是影响“一带一路”涉华舆情的因素处于动
态变化之中,本文虽然对这些因素进行了分类,但是仍可能有不合理或疏漏之处,后续将持续研究完善。

Abstract: 【Purpose/significance】This paper analyses the risk factors of public opinion concerning China in countries along the "One
Belt and One Road" to provide theoretical basis and effective methods for Chinese government to make targeted decisions.【Method/
process】Based on the relevant cases of public opinion concerning China in countries along the " Belt and Road " as the research basis, this paper makes a more comprehensive analysis of public opinion risk factors,identifies the risk factors related to public opinion con? cerning China in countries along the " Belt and Road ",uses hierarchical holographic modeling method to carry out risk modeling,and then divides risk factors into high risk factors by analytic hierarchy process and Pareto analysis method.Third-level risk,middle-level risk and low-level risk.【Result/conclusion】Based on the analysis results,the risk factors of the source and process of communication are obtained,and the corresponding weights are obtained by analytic hierarchy process (AHP) for making the risk rating.and put for? ward corresponding countermeasures according to the grade,so as to provide more scientific and effective decision-making reference for better promoting the "one belt and one road" initiative.【Innovation/limitation】This article uses a systematic research method com? bining qualitative and quantitative research to study China-related public opinion cases in countries along the“Belt and Road”,and proposes countermeasures for different risk levels.However,the factors affecting the“Belt and Road”China-related public opinion are in the dynamic change,although this article has classified these factors,there may still be unreasonable or omissions,and the follow-up will continue to study and improve.